Monday, Sept. 16, 2013

Idea – Process – Success

Golden prospects

Technical innovations are creating greater flexibility in beer marketing. Among other things, we will discuss microbreweries, the beer culture and pioneering brewing techniques. more...

Partner of the Day: Krones

Tuesday, Sept. 17, 2013

POSitive Thinking

Producing sales support

Decisions in favor of or against your product are made at the point of sale. We will discuss courageous and customized marketing strategies – from the idea to the glass. more...

Partner of the Day: rastal

Wednesday, Sept. 18, 2013

Packaging intelligence

Thrilling success stories

We will show how sensational packaging solutions bring marketing and technology closer together – and put them on the road to success. more...


Partner of the Day: KHS

Thursday, Sept. 19, 2013

Beverage Innovation

Creating a successful product

What niches to find and how to respond to trends, that customers are following – it’s certainly in the ingredients and flavour, but it also needs a perfect package and marketing campaign. FoodBev Media is here to present you a wide range of ideas and tips. more...

Partner of the Day: FoodBevMedia

What happens in the lounge?

Lounge key data

Open daily from Monday to Thursday from 11 am to 18 pm.
Many fascinating speakers and exciting panels.

Data overview

What happens in the Innovation Flow Lounge?
Download data overview here.

The results are there!

On Thursday Sept. 19th the results of the poll will be revealed in the Lounge. Any questions are answered by the drinktec-team and Peter Meyer of the c.t.b. advertising agency.

The entire world of beverages – at one bar.

You are invited to try innovative drinks from all over the world and take part in delicious tastings. read more…